|From the Kansas prairie to the California coast, these ten essays explore the idiosyncrasies of the American Southwest. The glitz of Las Vegas casinos, the devotion of Oklahoma football hooligans, the manufactured magic of Disneyland -- all are points of interest for Philip Heldrich, who finds in his own adventures paradoxical truths about our culture, our traditions, and the American Dream.
"Poet and pop culture aficionado Heldrich searches for the lyrical within his small midwestern meatpacking town and beyond. For Heldrich, lover of words, there is beauty to be found at the local dump: magazines (Kansas Farmer), discarded beverage bottles ("Golden Sound Basil Seed Drink"), even machine names (the "cram-a-lot" baler is a favorite). The resulting essays are a happy melding of social commentary with the best sort of travel writing. A finely crafted ode to target practice and male bonding set in a high country meadow in Colorado quietly evolves into a memorial for a lost friend. Another piece perfectly captures the surreal nature of the academic conference, made even more dreamlike by taking place in Norman, Oklahoma, five hours before a championship football game. (Heldrich succumbs to Husker and Sooner mania.) Driving around 'out there,' whether it be Disneyland or the Central Plains, the author puts pen to paper, accurately capturing the essence of American culture." -- Booklist
"Affecting essays about little-visited places out on the prairie and desert. [Heldrich] blends nicely observed vignettes with pleasing allusions to get in some affectionate fun-poking at cultural commonplaces Out West: cowboy boots, cheap motels, college football." -- Kirkus Reviews
"Reading the book is like getting acquainted with a new friend -- you know, the kind of person who tells long but engaging stories while the two of you eat lunch, or drink beer, or take a road trip. Heldrich travels, always armed with a ham sandwich, ibuprofen, and a Vitamin C caplet." -- Cheryl Unruh, Flyover People